Uzbekistan: Asinta Business Etiquette Insight

Is your company looking to set up a new business in Uzbekistan? Here are some useful business etiquette insights to help guide you in the right direction:

a) The Uzbeks have a rather confusing, indirect communication style for foreigners, however, upon meeting someone, it is usual custom to shake hands and then ask questions about one’s family, health etc. even in a business environment. You may not get an answer but it is just considered polite to ask.

b) There is no specific protocol regarding the use of titles and the giving and receiving of business cards. Punctuality is not particularly significant in Uzbekistan and this lack of formality can be difficult to deal with. However, when at a meeting, make sure you greet and talk to the most important person in the room first. Being well-groomed and smartly dressed is considered important. When interacting with the same gender, direct eye contact is very common.

c) Whilst Uzbekistan’s government is actively encouraging foreign investment in a growing number of business activities, the red tape involved and the high level of bureaucracy can be quite daunting and challenging. So make sure you understand exactly what is involved beforehand to avoid any potential problems or misunderstandings.

For more information on doing business and providing employee benefits in Uzbekistan, please contact Asinta’s partner, MAI CEE.